Peersight
Employers
Jobs
Companies
Top Cities
Log In
Jobs
Truck Driver Position Occupational Therapist 0 0 PR Digital Marketing Intern Delivery Driver Paid Healthy Trial Participant Paid Clinical Trial Participant Paid Research Participant BairesWash Incorpora Personal Para Software Developer Bread Baker Dental Receptionist-Full Time Driller Delivery Driver Carpenter Bud Tender Hiring Mortgage Agents and Brokers Marketing Assistant Amazon Picker Amazon Warehouse Associate - Immediate Amazon Warehouse Associate - Immediate Amazon Order Packer Seasonal Full-Time Warehouse Team Member Amazon Picker Amazon Warehouse Associate Full-Time Warehouse Team Member Amazon Warehouse Worker Amazon Picker Amazon Picker Amazon Warehouse Associate - Immediate Amazon Picker Full-Time Warehouse Team Member Amazon Picker Amazon Picker Amazon Warehouse Worker Amazon Warehouse Associate - Immediate Amazon Warehouse Associate - Free Amazon Warehouse Worker Amazon Warehouse Worker Amazon Warehouse Associate Amazon Order Packer Amazon Warehouse Associate - Free Seasonal Full-Time Warehouse Team Member Amazon Warehouse Worker Amazon Picker Amazon Warehouse Worker Full-Time Warehouse Team Member Amazon Warehouse Worker Newest Jobs
Companies
Yelp ContactMonkey CareGuide Clearbanc Sterling-Turner Exact Media Aerotek Two Sigma Aecom Peel Regional Police AsteroidX Akira Jane Street Borrowell Insight Global WeWork Shopify First Convenience Bank American Income Life Doordash Amazon Flex Square Microsoft AT&T Instacart Clickworker Vector Marketing Scotiabank Creative Circle Hatchways Walgreens UnitedHealth Group Recovhub LowCostWebDesignFirm.com Desjardins CI&T mappedin 51talk Top Hat Checkout 51 Paylocity Mobeewave TD Bank The Youth Connection Hootsuite SnapTravel ScribbleLive autoTRADER.ca GoParkr Xiaomi All Companies
Top Cities
Chicago, Illinois Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs New York, New York Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Toronto, Ontario Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Vancouver, British Columbia Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Calgary, Alberta Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs San Francisco, California Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Montréal, Quebec Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Los Angeles, California Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs
Navigation
My Profile Log Out

Digital Media Planner At BAM Strategy

Location: Montréal, Quebec

Job Description

What you will do


Media and Search Marketing Campaigns

  • Participate in the development of media plans and media plan proposals for clients showcasing KPIs to determine success for B2C, B2B, CPG brands.
  • Research and recommend media placement options for media programs, including but not limited to paid search (ppc), social advertising (Facebook, Instagram, LinkedIn), online video (including YouTube), programmatic, retargeting
  • Organize creative requirements for execution and share with creative team
  • Gather campaign elements for set-up (banners, tracking, etc)
  • Develop text ads as required
  • Deploy/upload/traffic the campaigns
  • Engage with partner firms (e.g. Google)
  • Monitor campaign performance on a daily basis
  • Develop and implement optimization strategies to improve performance of campaigns
  • Reporting and Continuous Improvement
  • Pull required data for campaign and project reports, including metrics such as CPM, CPC, CTR, CPA, ROI.
  • Develop ongoing reporting of media campaign performance
  • Provide insights into and recommended action items based on campaign performance
  • Participate in the development of best practice guidelines for related service offers


Innovation

  • Propose innovative service offerings within the realm of digital advertising
  • Propose innovative optimization strategies for client campaigns
  • Identify tools to facilitate optimization measures

General

  • Assistance with completion of general departmental tasks, as required

What you will bring


Experience

  • Previous experience in the field of digital media planning and/or search marketing (2 plus years)
  • University degree or college diploma in related field

Skills

  • Knowledge of Google AdWords (ideally Google AdWords certified)
  • Strong knowledge of Programmatic, Facebook Business Manager, LinkedIn and Twitter advertising tools.
  • Knowledge of Analytics tools (specifically Google Analytics), including setting up of UTM tagging, dashboards and data extraction for reporting
  • Familiarity with Google Drive (Google Docs, Google Sheets, Google Slides)
  • Strong analytical skills
  • Strong written and oral communication skills in both English and French
  • Advanced skills in Google Apps (specifically Spreadsheet and Presentation)
  • Exceptional attention to detail
  • Excellent organization and time management skills
  • Excellent interpersonal and decision-making skills
  • Responsible and autonomous
  • Ambitious, outgoing and a team player
  • Ability to deal with stress, pressure and tight deadlines
  • Creative and innovative in approach
  • Bilingual – English and French

Interests

  • Strong interest in online media, search marketing and social media
  • Strong interest in digital marketing and its evolution
  • Curious, by nature