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Marketing Associate At Baker Tilly Virchow Krause

Location: Chicago, Illinois

Job Description

Baker Tilly Virchow Krause, LLP (Baker Tilly) is a nationally recognized, full-service accounting and advisory firm whose specialized professionals connect with clients and their businesses through refreshing candor and clear industry insight. With approximately 2,700 employees across the United States, Baker Tilly is ranked as one of the 15 largest accounting and advisory firms in the country. Headquartered in Chicago, Baker Tilly is an independent member of Baker Tilly International, a worldwide network of independent accounting and business advisory firms in 147 territories, with over 33,000 professionals. The combined worldwide revenue of independent member firms is $3.4 billion.

This Marketing Associate position is responsible for assisting with the execution of strategic marketing plans. The marketing associate will help coordinate and execute a wide range of marketing tactics and initiatives, including demand generation through sponsorships, events, speaking engagements, thought leadership content, webinars, and e-mail marketing; formatting and graphic design of sales collateral and advertising; and presentation development to support new business opportunities or speaking engagements.

It’s an exciting time to join Baker Tilly!

Responsibilities

Assist with the coordination and execution of marketing tactics and initiatives to support strategic marketing plans
  • Work closely with marketing supervisor, team leader, partners, subject matter experts, and other marketing team members to help implement marketing and sales initiatives
  • Use InDesign, PowerPoint, Excel, Word, Salesforce.com, and other software and tools to execute high quality work
  • Assist with the coordination and execution of activities to support demand generation, thought leadership promotion, sponsorships, special events, seminars, webinars, trade show exhibits, meet-and-greet socials, advertising, public relations, and internal communications
  • Assist marketing supervisor in maintaining up-to-date practice-specific proposal and presentation content, website content, collateral, case studies, testimonials, professional resumes, industry involvement, and other sales-supporting materials
  • Assist with online research of specific companies, target lists, competitors, industry niches, and thought leadership topics
  • Assist in the tracking of results and marketing return on objective
  • Ensure work is free of errors and meets Baker Tilly brand guidelines
Provide other marketing support as needed
  • Participate in marketing task forces and special projects
Maintain and expand knowledge base in a variety of marketing areas
  • Integrate new knowledge, skills, and best practices into daily work and share with colleagues as appropriate

Other duties as assigned

Qualifications

  • Associate’s degree required. Bachelor’s degree in marketing, communications, English, or related field preferred
  • Minimum of one (1) to two (2) years of full-time marketing execution experience required, professional services environment preferred
  • Hands-on experience with Adobe InDesign, Salesforce.com, business-related social media, and Adobe Photoshop and Microsoft PowerPoint, Word, and Excel
  • Must work well in a collaborative and fast-paced environment
  • High-level verbal and written communication skills required
  • Strong attention to detail is essential
  • Requires professionalism, diplomacy, organization, creativity, and the ability to manage multiple project requests simultaneously in a timely manner, as well as the ability to work with all levels of management